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Tag Archives: books
Complete Color Index or where to find the right color schemes
For some strange reason, i have a hard time using websites as a source of inspiration. Time and time again, i seem to be drawn back to printed materials or at least electronic versions of books. I know this might make me a bit eco-unfriendly, yet it evens out by not wasting a blank piece of paper every time i have to write something down or doodle when bored. In those cases when you’re dealing with color, using a printed proof for reference becomes [...]
Posted in Book reviews
Also tagged chromatic, CMYK, color scheme, combination, formulas, inexpensive, RGB, time saver
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Ogilvy on Advertising – the book that changed my life
Back in high school, there was this craze about advertising among teenagers. The whole media was coming of age, and the agencies were booming. As a result, at that time there was a huge leap in terms of quality as well as quantity in the ad world. Unfortunately, what i was about to find out a couple of years later, when i started going to the university, was that most of those “passionate” about it, were in fact craving for the money and the [...]
Posted in Book reviews
Also tagged advertising, branding, classic, marketing, review, training
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Logo Savvy – clever mix of branding, naming and identity
If you were to judge this book just by reading the “Contents” page you’d have a hard time finding reasons to buy it. At a little under 200 pages and just over 40 case studies you could think it’s not too much bang for your buck. At least not when comparing it to those index type publications which feature examples in excess of several hundreds up to a thousand and more. If you were to do that you would be quite wrong. To be [...]
Websites vs. books for design training and inspiration?
The natural and easy answer would be “both”. That’s because rather than thinking they are competing against each other, you could see them as training resources that go hand in hand. Of course, each has its own pros and cons and based on your own preferences/knowledge you could be leaning towards one or the other. After quite a long time spent believing the web was enough, I’m now going through a book phase which i have to admit I’m enjoying a lot. There’s something [...]
Posted in Book reviews
Also tagged cons, design, photography, pros, resources, websites
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